An Alex Alexander x The Wonder Brew Product

For podcasters whose “system” currently lives across 6 tabs and a prayer

What if your podcast was a system that ran itself?

Manage guests, episodes, ads, and releases from one connected Notion workspace, where you enter information once and it shows up everywhere.

Setup the exact system used to manage 155+ podcast episodes in under 15 minutes

The Podcast HQ captures every moving piece of your podcast in one place — because running a great show shouldn't mean running yourself into the ground.

Does This Sound Familiar?

→ You finished recording a great episode yesterday… and now you’re digging through DMs, spreadsheets, and sticky notes trying to remember where you saved the guest’s bio.

→ You’re juggling outreach, recording schedules, ad reads, and release dates… and still end up scrambling the night before an episode goes live.

→ You’ve tried spreadsheets, Trello boards, and shared docs, but none of them actually connect, so you’re still duplicating work every single week.

There’s a better way to run your podcast.

The Real Problem… it’s not a lack organization.

It’s that the tools don’t talk to each other.

Guest info lives in one doc. Episode notes live somewhere else. Release schedules sit in a spreadsheet.

A real system connects everything, so you enter information once and it shows up everywhere.

When Alex launched Friendship IRL while managing three chronic health conditions, she couldn’t rely on scattered tools or memory.

She needed a system that worked even on the hardest days.

165+ episodes later, that system became The Podcast HQ.

Great podcasts don’t happen by accident. They happen because there’s a system strong enough to hold every moving piece.

That’s exactly why we created The Podcast HQ, a connected Notion command center where guests, episodes, ad scripts, and release schedules all live in one place… and information entered once flows everywhere it’s needed.

What You Get

Everything you need to run your podcast from one connected system:

Episode Management: Never lose track of an episode again. Manage every show from idea to published in one visual pipeline.
Guest Management Pipeline: Track every guest from first contact to recording day in one visual pipeline, without scrambling to keep the details organized.
Connected Databases: Instead of juggling scattered tools, everything in your podcast workflow lives inside one connected system.
Guest Inquiry Form + Guest Info Form: Guests fill out two simple forms that feed directly into your Guest Management database — keeping every bio, headshot, and link organized automatically.
Podcast Ads Library: Never scramble for an ad script again. Write, organize, and track sponsor spots, self-promos, and cross-promotions in one pipeline.
Podcast Branding Guidelines Template: Keep your podcast on brand without guessing. Your colors, fonts, voice, audio identity, and assets all live in one place.
Release Calendar: Set an episode to “Scheduled” and it appears on your visual calendar automatically — so you always know what’s publishing and when.
Setup tutorials and implementation guide

BONUS: Podcast SEO Research Library

Your podcast needs to appear in search results. That’s why The Podcast HQ includes a built-in SEO research library with strategies for keyword-rich episode titles, structured show notes, podcast indexing, and cross-platform SEO, so your episodes are easier to find and reach more listeners.

See inside the system

Add a new guest? They flow through your pipeline automatically.

Shift your recording schedule? The release calendar updates instantly.

Need an ad script? Your library is one click away.

Here's What Changes:

After setting up The Podcast HQ, your podcast workflow starts running differently:

✓ Never lose track of a guest again Every conversation, from pitch to recording, lives in one visual pipeline.

✓ Stop rebuilding your episode workflow from scratch every single week. Create an episode once and track it through recording, editing, scheduling, and promotion in one view.

✓ Let guests submit their own info. No more chasing bios, headshots, and social links over email. Your forms feed directly into the database.

✓ Know exactly what’s publishing and when, because your episode statuses automatically build your release calendar.

✓ Keep your ad scripts organized and ready.No more digging through Google Docs the morning of a recording.

✓ Stay on brand without a brand manager. Your colors, voice, assets, and platform descriptions live right inside the system.

These aren’t small upgrades. They’re the difference between podcast chaos and a show that runs on a real system

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Jane Doe
Content Creator

They say never go into business with friends...

We say that’s terrible advice.

The Podcast HQ was born from friendship, collaboration, and the shared frustration of trying to make creative businesses run smoother.

Alex created the first version of this system out of necessity. Managing multiple chronic health conditions means she can’t always rely on “feeling inspired.” So she built a process to manage every piece of her podcast from one central hub.

When she showed it to the OBM team at The Wonder Brew, they immediately saw how much time and stress it could remove from running a podcast. Together, they merged Alex’s creative workflow with The Wonder Brew’s systems expertise to build a podcast operations system that actually works for real humans… not just perfectly productive ones.

Today, they use this exact framework with their clients and inside their own businesses every single week.

The Wonder Brew · Online Business Management · Systems That Actually Work

Hi. We’re Tia and Jamie.

We learned hospitality in coffee and systems in corporate — and now, we help founders scale without losing themselves.

From behind the scenes of dozens of businesses, we’ve seen how even the most brilliant people get buried in content creation.

When Alex showed us her content system, we said: “Other people need this.”

Based in Seattle, simplifying client-led businesses everywhere

Host of the Friendship IRL Podcast · Content Creator · Systems Builder

Hi. I'm Alex.

I create a LOT of content.

155+ podcast episodes.
Twice-weekly newsletter.
National TV segments.
Published author.

But with three chronic health conditions, I can’t rely on feeling creative every day. So I built systems that work even when I don’t.

I didn’t create this system for fun… I made it because I was drowning.. This is what I use daily to manage dozens of pieces of content without losing my mind.

Still not sure if this will work for you?

“I don’t have time to learn another system.”
You won’t need it. The Podcast HQ is your time-saver. You’re not adding work. You’re consolidating the 6 tabs, 3 spreadsheets, and 2 DM threads you’re already managing. Most podcasters complete setup in under 15 minutes.

“I’m not techy. Notion overwhelms me.”
Fair concern. That’s why we built plug-and-play templates with clear instructions on every page. If you can drag, drop, and type, you can run this system. Plus, we include a Notion basics playlist for anyone brand new to the platform.

“I already have a way to track my episodes.”
Great! But does your episode tracker also manage your guest pipeline, auto-populate guest info, organize ad scripts, store branding guidelines, and build your release calendar automatically?

“But what if my podcast setup is different?”
That’s the point. The system is built with customizable fields: episode topics, guest statuses, ad categories, and branding details all adapt to YOUR show. No cookie-cutter workflows.

“What if I don’t have guests on my show?”
No problem. The Episode Management, Ads Library, Branding Guidelines, Release Calendar, and Research sections all work independently. Use the full system or just the parts you need.

“Can’t I just build this myself in Notion?”
You can… but you’d be spending hours building connected databases, relational fields, form integrations, and pipeline views from scratch. The Podcast HQ gives you the architecture, already wired together, skip the build and start running your podcast from a system immediately.

You don’t need another subscription or tool to manage.

You need a system that keeps growing with you through every new season, guest, and sponsorship deal.

Your complete podcast operations system:

The Podcast HQ

Everything you need to turn your long-form ideas into short-form gold:

✓ Complete Notion workspace:one organized hub for every episode, guest, ad script, and brand asset

✓ Connected workspace: guests, episodes, ad scripts, and release schedules automatically connect inside one system.

✓ Guest Management Pipeline: visual pipeline from first contact to recording day — with auto-populating guest forms

✓ Long-form Content Database + Newsletter Section Builder: so nothing you create gets buried or forgotten

✓ Episode Management: track every episode from idea to published with a built-in release calendar

✓ Podcast Ads Library: write, organize, and manage every ad read and sponsor script in one place

✓ Branding Guidelines Template: your podcast brand bible for colors, voice, audio identity, and platform descriptions

✓ Setup tutorials and implementation guide

✓ Lifetime access + all future updates

$197 — one-time purchase (lifetime access)

No subscription. No ongoing fees. Just a system you build once and use for years.

If this system saves you 1 hour a month of copy/paste, it pays for itself.

And every episode, guest, and ad script you create from here on out becomes part of an organized, searchable system… not another lost Google Doc.

Our Simple Promise

One system. Built once. Used for every future episode, guest, and ad you create.

This isn’t a “push a button and watch magic happen” kind of system. It’s a framework that works because you do. If you complete the setup and don’t feel more organized and clear about your podcast workflow, email us within 14 days for a full refund.

You’ll have the structure, databases, and connected workflows to manage your entire podcast from one place, not six different tools.

No magic buttons. Just a system that works.

You already have everything you need.

Save yourself all the admin work.

You need a system that makes your podcast operations run smoothly week after week.

Every episode you produce from here on out can either disappear into a mess of tabs and spreadsheets… or become part of a system that works for you.

That’s exactly what The Podcast HQ was built for.

From scattered to scaling: stories from real users.

These aren’t just happy customers. They’re podcasters who used The Podcast HQ to turn scattered workflows into a system that actually run

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis.

Jane Doe
Content Creator

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis.

Jane Doe
Content Creator

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis.

Jane Doe
Content Creator

The BANK Content System helps you manage, organize, and streamline your entire show…

…so no episode, guest, or opportunity ever falls through the cracks again.

Today is the day your podcast has a real system behind it.

You don’t need to be more disciplined.
You don’t need more tools.

Build your podcast HQ once and run every future episode from one connected system where information flows automatically.

Transform your podcast workflow today

One-time payment. Lifetime access. 14-day guarantee.